Name: Lunch & Learn with Ameriprise Financial
Start: 2016-08-03T11:30:00-05:00
End: 2016-08-03T13:00:00-05:00

Lunch & Learn with Ameriprise Financial

Winning with Hispanic Consumers
Marketing best practices to capitalize on this growth segment

Wednesday, August 3rd, 2016

11:30 a.m. to 1:00 p.m.

Hispanic Chamber of Commerce
2001 Grand Blvd.
Suite 700
Kansas City, MO 64108

To RSVP or more information please contact Yani Vázquez Cruz at yani.vazquez@hccgkc.com or at 816-472-6767

Details

The Hispanic market’s size, growing clout, and buying power of $1 trillion in 2010 and $1.5 trillion by 2015 require thoughtful understanding about what the market represents to a company’s bottom line
Hispanics are the fastest growing ethnic segment expected to grow 167 percent from 2010 to 2050, compared to 42 percent for the total population
The U.S. population map shows continued growth in traditionally Hispanic areas and dramatic dispersal and new growth in areas where Hispanics were recently unknown
Hispanics are the largest immigrant group to exhibit significant culture sustainability and are not disappearing into the American melting pot.
If it were a standalone country, the U.S. Hispanic market buying power would make it one of the top twenty economies in the world.