GORDON PARKS ELEMENTARY SCHOOL
Job Description: Development and Marketing Manager
Reports to: Chief Development Officer
As an active member of the Gordon Parks Community, the Development and Marketing Manager will be a key member of the Development team, and will maintain a positive working relationship with GPES Board members, staff, parents, students and stakeholders. This is a fulltime salary position (40 hours per week) that requires periodic evening and weekend work. These are the essential duties of the position:
Fundraising/Philanthropy: As outlined in the Development Plan: • Coordinate and produce Holiday and Spring appeals • Build and maintain portfolio of $1,000 – $2,500 donors • Pursue gift-in-kind opportunities for the organization; steward appropriately • Represent the organization at neighborhood association meetings and other community events • Assist CDO in stewarding major donors
Special Events: • Manage and steward volunteers • Assist CDO with planning and coordination of events • Perform event management as outlined.
DonorPerfect Management: • Perform gift entry and timely acknowledgement functions, generate reports; ensure database is updated with current donor information. • Utilize DonorPerfect for events management: o Auction Items o Guest management o Catering o Input and track all financial transactions o Generate income/expense reports and event performance reports Requirements of the position:
Proficiency in DonorPerfect, events management, Microsoft Office products.
Marketing/Communications: • As outlined in the marketing plan, act as liaison with our marketing support team, ensuring established branding platform and standards are followed throughout Gordon Parks, including: o All apparel, print materials, donor, events and marketing materials, website and other electronic media; o Ensure website content is fresh and relevant, update regularly. o Ensure Facebook and Twitter feeds are updated and current. o Maintain inventory of photos of students, staff, donors, parents, community engagement activities and special events. o Coordinate production and distribution of quarterly newsletter.
• Ensure all GPES staff are informed of donor visits and other events.